Sony K50S38B 50″ Bravia 3 4K HDR LED TV

Description

Introducing the BRAVIA 3, with natural, bright colour for real-life pictures.

See billions of bright, natural colours on this TV, as our Triluminos Pro display unleashes vibrant colour in your living room, complete with real-life texture. Using the power of AI, our 4K HDR X1 Processor upscales even old movies to near 4K quality and our 4K X-Reality Pro technology breathes new life into every pixel.

Dolby Vision is a technology you’d usually find at the cinema, available on the BRAVIA 3, so you can enjoy cinematic detail, contrast, and colour – at home.

And to experience its full cinematic prowess from the get-go, you’re invited to redeem 5 movies and 12 months of unlimited streaming on SONY PICTURES CORE – our exclusive movie app that features high-quality Pure Stream technology, a vast IMAX Enhanced library, and more(1). We’ve even included a voucher inside the box that you can use to redeem an additional 5 movie credits!

The sound on this Direct LED TV is powerful too, with our innovative X-Balanced Speaker ensuring crystal-clear dialogue and deep bass that is perfect for movies, as well as sports, games, and music.

For gamers, our Game Menu puts everything needed to win in one place(2). ALLM and eARC are included, and if you want more, pair with a PlayStation 5 to unlock extra gaming features(3).

With its sleek look and compact screen sizes, the BRAVIA 3 is designed to suit any room. The PS Remote Play app allows you to use the BRAVIA 3 as a gaming TV, without physically needing to move your console(4).

Browse 400,000+ movies and TV episodes from across your streaming services on this Google TV, along with 10,000+ apps and games(5). Enjoy Voice Control(6) with Google Assistant and share content from your other devices on the big screen using Google Cast built-in(7) and Apple AirPlay 2(8).

The Eco Dashboard 2 will give you full control over your energy settings – and could even help save money on your energy bills(9).

(1) Availability varies by title, territory and device.
(2) Available functions may vary depending on model, region, or country.
(3) PS5® system sold separately. Design and specifications are subject to change without notice. “PlayStation” and “PS5″” are registered trademarks or trademarks of Sony Interactive Entertainment Inc.
(4) A PS4™ or PS5® console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband internet with at least 5Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15Mbps is recommended using either Wi-Fi or mobile data connection. Titles that require a VR headset (PlayStation®VR or PlayStation®VR2) or additional peripherals (other than a DUALSHOCK®4, DualSense™, or DualSense Edge™ wireless controller) are not compatible with PS Remote Play.
(5) Some apps, contents and/or features may not be available in all countries. Subject to availability. User must connect to a Google Account to use certain advertised features.Google TV is the name of this device’s software experience and a trademark of Google LLC. Google and Chromecast built-in are trademarks of Google LLC.
(6) User must accept Google Terms of Service ( ), Play Terms of Service ( ) and Privacy Policy ( ) to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device. Hands Free feature availability depends on language and may need software update. Please check Sony support page for further information; Google Assistant is not available in certain countries and languages. Availability of services varies by country and language. Features will be available via a future firmware update.
(7) Casting optimised for selected services only. Google Cast built-in is a trademark of Google LLC. Chromecast built-in compatibility dependent on app.
(8) Apple, AirPlay, iPhone, iPad, Mac and Home are trademarks of Apple Inc., registered in the U.S. and other countries and regions. To use Apple AirPlay and Home with this TV, the latest version of iOS, iPadOS, or macOS is recommended.
(9) Power consumption is approximate and may differ from the actual value.